Stories and Strategies for Public Relations and Marketing

    We tell stories.... stories about Public Relations and Marketing that will inspire your career in PR.Public Relations is evolving rapidly, and this is where you’ll find thoughtful and concise interviews on the latest insights, ideas, and approaches with PR experts all over the world. And straight up, you may not agree with all of them. Neither do we. The point is these are perspectives and ideas that need to be talked about.From authentic storytelling, to harnessing the power of AI to innovative media relations and crisis communications, to adopting more behavioral science communications strategies. And even controversial ide...

  • AI Written Poetry is SHOCKINGLY Better Than Human Writers

  • Why is My CEO so BORING on Social Media?

  • WOMEN Can Reach PR Executive Leadership Roles Faster Than You Think!

  • Political Campaigns as PR Case Studies

  • Has JAGUAR Committed Brand Suicide?

  • Adapt or Die: PR in the Age of AI

  • PROTECT Your Organization from Misinformation with Blockchain Tech!

  • The Human Element of Crisis Management in PR

  • Why Communications Strategy is NASA’s Secret Weapon

  • Regulating PR. What Three African Nations are Doing

  • Accreditation vs Certification for Communications Pros

  • AI Issues in Content Creation: Striking a Balance Between SEO and Authenticity

  • Throwback Thursday - Oh the Things We Can Do With Generative AI

  • The Influential Power of Audio

  • Public Relations Strategies When Companies Hire Controversial Leaders

  • How CEOs and Other Senior Executives Are Using Digital Media

  • The Disinformation Playbook

  • Throwback Thursday – When Lies BUILD Trust

  • The AI Solution for Navigating Reputational Risks

  • Marketing For a Tough Industry

  • The Hidden Costs of Cutting Corners in PR and Marketing

  • How Everyday PR Pros are Using AI to Shave Hours Off Their Workflows

  • Mastering Consumer Shortcuts: How Marketers Leverage Heuristics for Success

  • Throwback Thursday - The Behavioural Science Communications Firm That's Changing Everything

  • Networking: Effective Communication at Big Events

  • Top Instagram Trends in 2024

  • As Communications Director, What’s Your Next Step for the Democrats? Or Republicans?

  • Why Public Relations Shouldn’t Abandon Controversial Industries

  • Throwback Thursday - The ORID Method for Structured Conversation

  • Shifting Leadership Communication from Command to Curiosity

  • How Digital Media is Redefining Consumer Behavior

  • Does the C-Suite Still Not Understand Public Relations?

  • Embracing AI as a Stakeholder in Public Relations

  • Throwback Thursday - The Ethics of AI in PR

  • FEED DROP – Punching Above Your Weight With a Smaller Marketing Team

  • So… You Want to Be a Professional Voiceover Actor?

  • How a Ban on TikTok Might Impact PR and Marketing Pros

  • Travel Marketing Strategies

  • PRSA’s Strategy to Out-Communicate Misinformation

  • A Close Examination of Each of the Major Social Media Channels in 2024

  • The Rise of Virtual Influencers and Global Engagement

  • Exploring the Agile Framework for Communications

  • Beyond the Script: Effective Customer Service Communication

  • Setting the Rules: Why and How to Regulate AI in Public Relations

  • The Power of Podcasts for Developing Brand Affinity

  • The Strategic Storyteller

  • The Legal Implications of Employee Reviews

  • The Ukrainian PR Army

  • The Evolution of Royal PR

  • PRovoke Media Asia-Pacific Comms Leader Study

  • How to Forgive and Accept an Apology

  • Saying Sorry: Why is it so Hard?

  • Muck Rack’s 2023 State of Marketing and PR Leadership Report

  • Challenging the Status Quo in PR Metrics

  • Exploring the Myths of Body Language Analysis on TV and YouTube

  • The Double-Edged Sword of Generative AI and Why it’s Part of a Broader Problem for Public Relations

  • FEED DROP – Learning Real Communication With Your Kids

  • How to Communicate – When People Won’t Evacuate

  • Coaching Politicians to be Better Communicators

  • Immersing Ourselves in AR, VR and XR Technologies. The Next Wave in Communications

  • FEED DROP: Six Presentation Tips for Advanced Speakers

  • The Four Traits of Inspiring Thought Leaders

  • Finding the Four Minute Window

  • Harnessing the Influence of Wikipedia for Your Brand

  • Diverse Perspectives, Powerful Results: Multicultural Marketing Insights

  • The Role of Marketing and Public Relations in Central Asia: Explained

  • Cracking the Code to Low Journalist Response Rates

  • Change Your Mind = Change Your Brain

  • Exploring Trust in Media Brands Today

  • Influencing Behaviors Through Social Marketing

  • How to Make Internal Communications More Inclusive

  • The Best PR Campaign that Changed the World

  • The Evolution of the Communications Engineer

  • Oh the Things We Can Do With Generative AI (including Chat GPT)

  • How AI Tools Are Already Impacting the PR Profession – And Where It’s All Going

  • FEED DROP – Micro Influencers – When Smaller is Better

  • Social Media is OVERRATED!!

  • PR and Marketing for Web 3.0

  • Digging Deeper Into the Edelman Trust Barometer

  • The Truth About Umms and Uhhs

  • Headlines with Ragan’s PR Daily – Chat GPT and Other News

  • Is the Person You’re in Conversation With – Faking it?

  • Do Sales Funnels Still Work? Or Is the Concept Springing Leaks?

  • When Lies Build Trust

  • Integrating the Newer Tools Into Traditional Marketing and PR

  • A Close Look at Today’s Social Media Channels With Grey Group

  • Taking an Organizational Stand on Social and Political Issues. Is it Worth it?

  • Building Reputation Capital Before the Crises

  • Halloween Special: Those Career Moments That Terrify Us

  • The ORID Method for Structured Conversation

  • New Research Suggests We Each Have 6,200 Thoughts Per Day

  • How to Pitch Micro Media (Like Podcasts)

  • The Behavioural Science Communications Firm That’s Changing Everything

  • The Five Situations Your Senior Leaders Will See or Hear You

  • Could Spy Agencies, Like the FBI, MI5, and CSIS, Use Some PR Help?

  • How the Real-Life Siri (GPS Girl) Found Her True Sense of Direction

  • Finding Your Niche Skill or Authority to Future-Proof Your Career

  • Four Tips for New PR Grads

  • Stories and Strategies Podcast Trailer

  • How Executives Use Social Media to Lead

  • A Look at the Personality Traits of Some in History Who Had Influence

  • Case Study – A Simple Message, Easy Call to Action, Complicated Outcomes

  • Making Communications More Accessible

  • Behavioural Economics and Public Relations

  • How to Respond to a Reputational Crisis

  • Exploring What the Metaverse Means to Marketing and Communications Strategies

  • Intercultural Communication in the Workplace

  • The Future of Corporate Communications

  • PR Trends to Keep an Eye on in 2022

  • Using Communications to Power Small Business

  • Nudge Theory Part II with Rory Sutherland

  • Nudge Theory Part I with Rory Sutherland

  • The Sin of Slow in Crisis Communications

  • From the Language of Science to the Language of People

  • How to Be a Great Podcast Guest

  • The Invention of Color

  • The Epigenetics of Leadership

  • Communicating with Elite Performers

  • You Want a Seat at the Table? Earn it

  • The Trust Trifecta of Leadership

  • The Psychology of Giving and Receiving Feedback

  • Is it Better to be Street-Smart or Book-Smart in PR?

  • Communication Strategies when De-escalation is Needed

  • When the Words Mean Nothing – and the Message Means Everything

  • 11 Capabilities of a Communications Professional or Team

  • The Success of Digital News Start-ups

  • Exploring the Impacts of COVID-19 on Health Care Communications Professionals

  • Stirring the Right Pot

  • Progress, in a World of Cancel Culture

  • Ode to Joy (and Positivity)

  • Stressing the Benefits… of Stress

  • Why Are There So Few African American Males in Public Relations?

  • PRCA in Latin America

  • A Little Less Presentation. A Little More Conversation

  • Communication Strategies We Learn at Work (and Use at Home)

  • The 2020 US election through a psychological lens

  • Media? We Don’t Need No Stinkin’ Media

  • Creativity – the UNcommon sense

  • Change Management Needs to Change

  • Why Professional Comedians Have Serious Presentation Skills

  • Women in PR – Canada, USA, the Americas

  • The 2020 IPR Disinformation in Society Report

  • Secrets of Content Marketing

  • The AI in PR ethics report

  • Coffee may be the best communications strategy of them all

  • Is Digital Media Leaving a False Impression?

  • Your Brain in Crisis-Mode

  • The Value of Mentorship in Professional Communications

  • Working From Home and the Impacts to Communication and Leadership

  • Interviewing Professional Athletes

  • CIPR State of the Profession Survey

  • Tweeting a Social Movement - Black Lives Matter and its use of Twitter

  • Snake Oil in the PR business? Say it ain't so...

  • COVID-19 Brand Pulse Report

  • Public Engagement: Finding Rumi's Field

  • The History (and Future) of Mass Media

  • Ready or Not... Here Comes the "Recovery"

  • Culture Club - Looking Beyond Fit

  • Why it's Important to be a Member of a Professional Communications Association

  • Change-Up, the Modern Way to "Pitch" the Media

  • Lights Camera Crisis!

  • Changes to How We Communicate When Life Returns to Normal

  • The Spin Doctor Will See You Now

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